Treating Customers Fairly

Our commitment to fair treatment, transparency, and putting our users' interests first in everything we do.

Our Commitment to You

At DividendCalculator.io, treating our users fairly isn't just a policy—it's the foundation of everything we do. We believe that access to quality financial education and tools should be available to everyone, regardless of portfolio size or investing experience.

Our "Treating Customers Fairly" (TCF) framework ensures that fair treatment is embedded into our culture, processes, and decision-making at every level.

This page outlines the principles we follow and the standards you can expect when using our services.

Our Six Pillars of Fair Treatment

We've established six core pillars that guide how we develop products, communicate with users, and operate our business:

1. Free & Equal Access

All calculators, tools, and educational content are 100% free with no hidden paywalls, premium tiers, or feature gates. Every user gets the same high-quality experience regardless of their financial situation.

2. Complete Transparency

We clearly explain how our calculators work, acknowledge their limitations, disclose data sources, and are upfront about any affiliate relationships. No fine print, no hidden agendas.

3. Clear Communication

We communicate in plain, jargon-free language accessible to investors of all experience levels. Complex concepts are explained clearly, and we provide educational context alongside our tools.

4. Unbiased Content

Our content is educational, not promotional. We do not accept payment to feature specific stocks. All stock lists are based on objective, publicly available criteria—not advertising relationships.

5. Privacy Respect

We minimize data collection, don't require accounts to use our tools, never sell user data, and are transparent about cookies and analytics. Your privacy is not for sale.

6. Responsive Support

When you reach out with questions, feedback, or concerns, we respond promptly and helpfully. We value user feedback and actively use it to improve our services.

What We Promise

When you use DividendCalculator.io, you can count on us to:

Never pressure you to buy products, services, or subscriptions. Our tools are free, period.
Explain risks clearly and never make unrealistic promises about investment returns.
Keep important information visible, not buried in fine print or hidden behind confusing interfaces.
Maintain accessible design that works across devices, browsers, and for users with different abilities.
Handle complaints fairly with a clear process and commitment to resolution.
Continuously improve based on user feedback and changing best practices.

What We Will Never Do

Fair treatment also means being clear about practices we reject:

Dark patterns: We don't use manipulative design tricks to confuse you into clicking, subscribing, or sharing data.
Data selling: We never sell your personal information or usage data to third parties.
Hidden fees: There are no surprise charges, premium unlocks, or "freemium" upsells.
Pay-for-placement: Companies cannot pay to appear in our stock lists or receive favorable treatment.
False promises: We never guarantee returns or make claims that investing is risk-free.

Your Rights as a User

When using DividendCalculator.io, you are entitled to:

  • Full access to all calculators and tools without creating an account
  • Clear explanations of how our tools calculate results and their limitations
  • Transparent information about data sources and methodology
  • Privacy protection and control over your data
  • Responsive support when you contact us with questions
  • Fair complaints handling with proper investigation and resolution
  • A pressure-free experience without sales tactics or manipulation

We Welcome Your Feedback

Your feedback helps us maintain and improve our commitment to fair treatment. Whether it's a suggestion, concern, or complaint, we want to hear from you.

If you ever feel you've been treated unfairly or have ideas for improvement, please don't hesitate to reach out.

Continuous Improvement

We regularly review our practices to ensure they align with our fair treatment principles. This includes:

  • Monitoring user feedback and complaint trends
  • Testing our tools for accessibility and usability
  • Reviewing content for clarity and accuracy
  • Training our team on fair treatment principles
  • Updating our policies as best practices evolve

Last Reviewed: January 2026